|  Switch From Print To Online Advertising
And Watch Your Profits Soar
Today’s smart consumers are turning to the Internet to start their real estate transactions and the first place they go is straight to the search engines. The term “googling” a topic didn’t get added to our everyday lingo by some clever PR person. Oh no. Googling is a phenomenon that is taking this country by storm and real estate is no exception.
So, how DO you get your website to show up at or near the top of the results when a consumer types in “real estate” for your geographic area? And aren’t all your competitors trying to do exactly the same thing?
Search engine optimization and ranking can be a tricky thing. The rules are always changing. That’s why it’s important to hire just the right consultant to help you – one who understands the engines and more importantly, one who understands your exact business and how your consumers are going to behave when they sit down at a search engine to do their research.
At IDXdirect, we’ve been bringing
you the most innovative online marketing and lead capturing tools available
anywhere, for over five years. Throughout that time we’ve listened to our
clients’ needs
and continued to study our clients’ clients – online real estate consumers.
In response to overwhelming client demand, we are proud to offer three
exciting Search Engine Optimization & Ranking programs.
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Why market your site to the search engines?
If you are using one of our IDX-driven websites or another site with our IDX Pro Package, you already
have the industry’s state-of-the-art lead capturing and incubation tools, but without visitors,
nobody is seeing your online “office.” And online is where consumers are going for their real estate
information and service providers. Just ask our happy client, John M.:
In the few years I’ve been using my IDXdirect EZ Agent Website and custom IDX filters, the portion of my business attributable to my website has gone from virtually $0 to 70+%. I couldn’t have done it without my IDXdirect tools and the search engines! -- John M., Toms River, NJ
Is search engine marketing expensive? The dollars required to market in the search engines are comparable to direct mail, but the results are remarkably different. With direct mail, you can expect a 1-2% response rate. With smart online marketing, you attract highly targeted and pre-qualified visitors, and response rates are dramatically higher.
How do YOU get a piece of this highly lucrative search engine action? Pick your package below and let us help you get started right now, before your competitors come up with the same smart idea.
Basic Search Engine Optimization & Registration Package
$650.00*
Our Basic Search Engine Registration Package includes all of the following:
- A list of recommended search engine keywords and instructions for further customizing your keyword list.
- Custom meta-tag recommendations.
- Submission of your website to 400+ search engines, including Google, Yahoo and other major engines.
- Re-submission of your website to 400+ search engines each month for one year.
- Quarterly reports on your website’s ranking with the search engines for one year.
*While this package is an absolute must before undertaking any other search engine strategies, please be aware that basic registration is unlikely to produce a ranking for your site at or near the top of a search results page.
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Quickstart Search Engine Optimization, Registration
& Ranking Program
$799.50**
Our Semi-Custom Quickstart Search Engine Optimization, Registration & Ranking one year program is our recommended package for clients who are new to search engine marketing and includes all of the following:
- Basic Search Engine Registration Package.
- Recommendations for additional keyword-rich website content.
- A custom pay-per-click advertising campaign designed to bring no less than 50 qualified visitors in the first two months of your subscription (you have the option to buy additional visitors after that).***
- Monthly tips, tricks and ideas for boosting your site’s search engine ranking and visibility.
**Package price is discounted if you previously purchased our Basic Registration Package.
***Actual number of visitors could be higher depending on click costs in your area.
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Custom Search Engine Optimization, Registration
& Ranking Program
$1500/mo.**
Our completely Custom Search Engine Optimization & Ranking monthly program is recommended for clients who recognize that their marketing budget is best spent with online marketing and are ready to grow their business in an accelerated manner. This monthly program, which can be started and stopped as needed, includes all of the following:
- Our Basic Search Engine Registration Package.
- Consultation with client to create up to six additional keyword-rich website pages.
- Custom pay-per-click
advertising campaign designed to bring no less than 500 qualified visitors per month (averaged over two consecutive months).***
- Special web metrics package installed to track the source of website traffic.
- Quarterly reports showing search engine rankings, total visitors, conversion rates from visitor to qualified lead (based on registration in IDX package) and dollars per qualified lead spent (if client provides information regarding which qualified leads close transactions, we can further report dollars per closed transaction spent).
- Email drip campaign created and executed to qualified leads twice per month to stimulate interest in closing a transaction and advice on how to better qualify leads based on responses.
**Package price is discounted if you previously purchased our Basic Registration Package.
***Actual number of visitors could be higher depending on click costs in your area.
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